Reviewed · TEQUILA & MEZCAL TASTINGS
Private One Day Adventure Tour in Tequila and La Fortaleza Distillery
Tequila tastes better when you see how it is made. This private day trip from Guadalajara combines an artisan distillery, the celebrated Fortaleza experience, free time in Tequila, and a stop for a traditional clay-pitcher drink. I especially like the private pickup anywhere in Guadalajara’s metropolitan area and the freedom to shape the day around your group. The mix of small-scale production and Fortaleza’s careful old-style methods gives you more than a basic tasting.
The main consideration is the price, $191.16 per person, and the day may feel less like a fully narrated tour and more like a private driver with carefully chosen stops. That flexibility pleased many guests, but if you want constant guiding from morning until evening, clarify expectations before you book. Also note that lunch, alcoholic drinks, and souvenirs are extra.
In This Review
- What makes this Tequila day special
- Leaving Guadalajara for the agave country
- Tequila Selecto de Amatitán and the first tasting
- Three hours at Tequila Fortaleza
- Free time in the Magical Town of Tequila
- Cantaritos El Güero de Amatitán
- What the private format is really worth
- Guides, language, and the pace of the day
- Timing, lunch, and what to bring
- Who should book this experience?
- Should you book the Tequila and Fortaleza day trip?
- FAQ
- Where does the tour begin?
- How long does the experience last?
- Is the tour private?
- Is transportation included?
- Is the tour offered in English?
- Which distilleries are included?
- What happens at Tequila Selecto de Amatitán?
- Which Fortaleza tours can I choose?
- Is lunch included?
- Are alcoholic drinks and souvenirs included?
- Can I visit the town of Tequila?
- What is served at Cantaritos El Güero de Amatitán?
- Can the tour be canceled for a refund?
What makes this Tequila day special

- Two very different distillery visits: Compare Tequila Selecto de Amatitan’s artisan and industrial production with Fortaleza’s traditional methods.
- A rare Fortaleza booking: Choose the Vive Abuelo Tour or Viva Bisabuelo Tour, with limited spaces available only after confirmation.
- A private vehicle from Guadalajara: Pickup is arranged at your chosen address in the metropolitan area.
- Real time in the town of Tequila: You get about two hours to visit the main square, portals, shops, and handicraft stalls at your own pace.
- A proper cantarito stop: Los Cantaritos El Güero de Amatitán serves tequila with lemon, orange, and grapefruit juice in a clay pitcher.
- A flexible day with personal attention: Guides such as Jesus, Ruben, Juan, and Renzo have been praised for being helpful, accommodating, and careful drivers.
Leaving Guadalajara for the agave country

This private experience lasts about six to seven hours, depending on timing and your chosen stops. Your driver collects you at an address you provide in Guadalajara’s metropolitan area, so you avoid making your way to a fixed meeting point. The vehicle is air-conditioned, and bottled water and soda are included.
That private setup matters. You are not joining a large bus group or waiting for strangers at several hotels. You can ask for more time in town, adjust the rhythm of the day, or discuss an extra stop with your driver. Several guides have been praised for this relaxed approach, including Jesus, Ruben, Juan, and Renzo.
There is one useful distinction to understand before booking. The experience includes a private driver and visits to scheduled attractions, but the level of guiding may vary. One successful day was described as feeling more like hiring a driver for the day, with a little English and plenty of freedom. That worked well for a group that already had a reservation at another distillery and wanted to set its own plan.
If you need detailed explanations in English during every stretch of the drive, ask about your guide when you reserve. English is offered, but the amount of English may differ by guide. The positive side is that the drivers are often flexible and attentive rather than rushing you from one photo stop to the next.
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Tequila Selecto de Amatitán and the first tasting

The first stop is Tequila Selecto de Amatitán, about an hour. This visit gives you a look at one of the few remaining producers described as both artisan and industrial. That combination is useful because it lets you see a working tequila operation that is larger than a tiny family workshop, but still connected to traditional production.
The visit includes a guided tour and tasting of tequila, liqueurs, and creams made inside the distillery. You also visit agave fields, which gives the production story a physical setting instead of leaving it as a lesson inside a tasting room. You can expect this stop to introduce the ingredients, production setting, and range of drinks before the longer Fortaleza visit later in the day.
I like the order. Tequila Selecto gives you a broad first look, while Fortaleza offers a more focused study of a single family brand and its methods. The tasting also goes beyond straight tequila, so it may appeal to people in your group who prefer sweet liqueurs or cream-based drinks.
Keep your expectations practical. This is a one-hour visit, not a full-day workshop. Admission is included, but alcoholic beverages outside the scheduled tastings are not. If you buy bottles, liqueurs, or other goods, those purchases are yours to pay for and carry.
Three hours at Tequila Fortaleza

Fortaleza is the centerpiece of this day. You choose between the Vive Abuelo Tour and the Viva Bisabuelo Tour, both built around the distillery’s artisanal production process. The visit includes the bottling area, cork workshop, and aging cellar, followed by a guided tasting of four Fortaleza expressions in the old maturation caves.
The caves are a major reason to reserve this tour early. Spaces are very limited, and the Fortaleza visit is available only after confirmation. Do not assume that booking the overall day automatically guarantees your preferred Fortaleza time. Confirm that part before you finalize plans, especially if you are visiting during a busy period.
The three-hour visit gives you enough time to understand what makes Fortaleza different from a large commercial producer. You will see the people and rooms behind the bottle, from cork work to bottling and aging. The family story and the Suaza name are also part of the presentation, adding context to the brand rather than treating the tasting as a quick pour-and-go stop.
The four-expression tasting is guided, and it takes place in the old maturation caves. That setting gives the tasting a sense of place, but the real value is the chance to compare several Fortaleza expressions after seeing how the spirit is handled. If you enjoy tequila for its production details, this is where the $191.16 tour price begins to make more sense.
Food may also be available at Fortaleza, but you should budget separately. One particularly useful tip from the experience is to try the tacos there. Lunch is not included, and the tour price does not cover alcoholic drinks beyond what is part of the scheduled visit.
Free time in the Magical Town of Tequila

After the distillery visits, you receive about two hours in Tequila town. This is not a tightly guided walking tour. Instead, you can photograph the main square, stroll through the portals, shop for tequila, or look for typical handicrafts.
That free time is valuable because the town offers a change of pace. After several hours of production rooms, tastings, and explanations, you can simply sit, browse, and decide what interests you. If you are traveling with friends or family who do not all want the same thing, this is the part of the day where everyone can split up briefly and meet again.
You should also use this time to manage your purchases. Tequila bottles can be heavy and fragile, so keep them together and check that your group has everything before leaving the vehicle at the end of the day. One past mishap involved belongings left in the van after drop-off. The items were eventually recovered, but communication took time, and some confusion followed. The simple lesson is to check the seats and floor before you say goodbye.
The town stop may feel short if you want a long meal, extensive shopping, and a slow look at every street. The private format helps because you may be able to discuss timing with your driver, but the day still has several planned parts. Do not treat the two hours as unlimited free time.
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Cantaritos El Güero de Amatitán

The final listed stop is Cantaritos El Güero number one, a well-known drink stand in Amatitán. The signature cantarito combines tequila, lemon juice, orange juice, and grapefruit juice, served in a traditional clay pitcher.
This is a cheerful way to end a distillery-heavy day. You have already tasted tequila in controlled settings, and here you encounter a more casual local drink tradition. The citrus makes the drink easy to approach, though it can also make it easy to forget that tequila is still doing the work.
The stop lasts about an hour, and admission is free. The drink itself is not included in the tour price, since alcoholic beverages are listed among the exclusions. Anyone under 18 should not be served alcohol. If some members of your group do not drink, confirm what nonalcoholic choices are available before ordering rather than assuming they are included.
What the private format is really worth

At $191.16 per person, this is not the cheapest way to reach Tequila. You are paying for private transportation, pickup from your chosen Guadalajara location, an air-conditioned vehicle, water and soda, the convenience of having only your group in the vehicle, and access to a Fortaleza visit with limited capacity.
The price makes the strongest sense for couples, friends, or families who value control over the day. You do not have to follow a bus schedule, and you can ask your driver to adapt the order or pace when practical. Several people praised this freedom, along with drivers who waited patiently, explained points of interest, and helped shape the day around personal interests.
The value is also stronger if Fortaleza is your main goal. That three-hour experience is longer and more detailed than a quick tasting. You see the cork workshop, bottling area, aging cellar, and old maturation caves, then taste four expressions with guidance.
The value is weaker if you mainly want a cheap ride to town and one drink. In that case, the included distillery access and private transport may not justify the cost. You also need to add lunch, any extra alcohol, and souvenirs.
The tour has earned a five-star rating from 100 percent of the 44 published ratings, with praise focused on the guides, Fortaleza, flexible timing, safe driving, and personal attention. One four-star account also points to a practical weakness: the day can depend heavily on communication with the driver and on how carefully you manage your belongings.
Guides, language, and the pace of the day

The strongest personal praise has gone to the guides. Jesus has been described as a phenomenal host who explained Jalisco’s tequila history and made time for questions and tastings. He was also praised for making a birthday outing feel personal and for taking care of the small details.
Ruben was praised for explaining the day clearly and taking his time with a family. Juan received especially warm approval for careful driving and for pointing out places of interest along the route. Renzo was described as friendly and enjoyable company during the trip to Tequila.
At Fortaleza, Eunice was praised for explaining the history of tequila, the town, the Fortaleza company, and the Suaza family. This distinction matters because the driver and the distillery guide may be different people. Your driver handles the day’s transportation and timing, while the distillery staff leads the production visit and tasting.
English is offered, but the experience may not feel identical with every guide. One group enjoyed the day with limited shared English and Spanish because the driver was friendly and flexible. If precise historical explanations are important to you, contact Koyote Tours before booking and ask what language support is available for your date.
Timing, lunch, and what to bring

The total time is listed as six to seven hours. The four scheduled stops account for roughly seven hours if each receives its full stated duration: one hour at Tequila Selecto, three hours at Fortaleza, two hours in Tequila, and one hour at Cantaritos El Güero. Actual timing may shift with driving, reservations, meals, and your group’s choices.
Lunch is not included. Plan for a meal during the town portion or ask your driver about food options. A previous outing included a roadside meal with a molcajete, and another praised the food at Fortaleza, but the tour does not promise either option.
I would bring a phone or camera, a little room for purchases, and a plan for getting bottles safely back to Guadalajara. Wear something comfortable for a day that includes vehicle time, walking, production areas, and a town stop. Water and soda are supplied, so you do not need to stock the vehicle with basic drinks.
Admission for the listed visits is included. Alcoholic beverages, lunch, and souvenirs are not. The experience is private, and most people can participate. It is also near public transportation, although your included pickup means you do not need to use it to reach the meeting point.
Who should book this experience?
I would choose this tour if you want Fortaleza to be the heart of your Tequila visit but also want a second producer for comparison. It suits people who care about how tequila is made, enjoy tastings, and prefer a private vehicle to a large group.
It is also a good match for a birthday, couples’ outing, or friends’ day when personal attention matters. The guides have been praised for safe driving, patience, and flexibility, and the private format lets your group set a comfortable rhythm.
I would hesitate if you dislike alcohol-focused activities, need a fixed and highly structured commentary throughout the day, or want all food and drinks included. I would also avoid booking casually because the experience is non-refundable and cannot be changed after cancellation. Since Fortaleza spaces are limited, reserve only after you are confident about your date and confirm the distillery portion.
Should you book the Tequila and Fortaleza day trip?
Book it if you want a private, full Tequila day with serious time at Fortaleza, an artisan introduction at Tequila Selecto, free time in town, and a final cantarito in Amatitán. The combination feels more useful than a single tasting because you see both production and place.
The best reason to choose it is the balance between access and freedom. You get a reserved Fortaleza experience with four tastings, but you are not locked into a noisy group for the whole day. Just budget for lunch and purchases, confirm your Fortaleza reservation, and check the vehicle before leaving.
FAQ
Where does the tour begin?
Pickup is offered from an address you choose within the metropolitan area of Guadalajara.
How long does the experience last?
The day lasts approximately six to seven hours.
Is the tour private?
Yes. Only your group participates in the private activity.
Is transportation included?
Yes. Private transportation in an air-conditioned vehicle is included, along with bottled water and soda.
Is the tour offered in English?
Yes, English is an offered language. The amount of English used may vary by guide, so confirm language needs with Koyote Tours before booking.
Which distilleries are included?
The tour includes Tequila Selecto de Amatitán and Tequila Fortaleza.
What happens at Tequila Selecto de Amatitán?
You receive a guided visit with tastings of tequila, liqueurs, and creams made at the distillery. The visit also includes time in the agave fields.
Which Fortaleza tours can I choose?
You can choose the Vive Abuelo Tour or the Viva Bisabuelo Tour. Both include the artisanal production process, bottling area, cork workshop, aging cellar, and a guided tasting of four Fortaleza expressions in the old maturation caves.
Is lunch included?
No. Lunch is not included in the tour price.
Are alcoholic drinks and souvenirs included?
No. Alcoholic beverages and souvenirs are extra. Alcoholic drinks are served only to people over 18 years of age.
Can I visit the town of Tequila?
Yes. You receive about two hours of free time in Tequila to take photos, visit the portals and main square, and shop for tequila or typical handicrafts.
What is served at Cantaritos El Güero de Amatitán?
The traditional cantarito combines tequila with lemon, orange, and grapefruit juice and is served in a clay pitcher. The drink is not included in the tour price.
Can the tour be canceled for a refund?
No. The experience is non-refundable and cannot be changed for any reason after booking.
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